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Welcome to

Sein

When decisions don't translate to action

Sein is an independent advisory on organisational decision‑making, particularly where formal governance and real‑world decision‑making part.

Decisions are rarely as rational as they appear.

Despite the presence of data, analysis, and formal process, big calls are often shaped by personality, context, and thinking style. Sometimes that works well. Sometimes it doesn’t.

A Conversation at IPAA

Power and Decision‑Making

Power shapes decisions in organisations in many ways. Who’s in the room and how they think can matter more than formal process.

Secret meeting in a high-tech conference room with a man seen from behind and four colleagues facing him.

Political Decision‑Making

Policy decisions are often presented as the result of detailed analysis and careful deliberation. In practice, they’re shaped by who’s in the room, their experience, and what’s going on — sometimes with big impacts.